Markets + customers + products
Transformation strategy regions, key accounts, products/services
Communication strategy key accounts
Management team + organization
Transformation strategy organization, management team
Communication strategy organizational structure
Key players + top performers
Strategy commitment & engagement of key players
Communication strategy key players
Critical processes
Integration of critical processes
IT structure (server, hardware, network, applications)
Integration of IT structure
Corporate culture
How to win the hearts and the minds of the individuals